Air quality has become an important requirement in our daily lives, particularly with the rapid spread of dust at home where family members spend a lot of their time. To meet the growing demand for solutions that prioritize air cleanliness and purification, LG Electronics, the leader in home appliances and air solutions, has continued to develop air purifiers within its various portfolio of products.

In the Kingdom’s dusty climate, it’s difficult to determine air quality and purity, which is why LG launched the new PuriCare air purifier, designed to provide improved air quality in every corner at a distance of up to 91 square meters.

The PuriCare air purifier by LG features complete purification and 360° absorption of pollutants to provide clean air for everyone at home, regardless of where it’s installed. The six-step filtration system works on removing more than 99% of very fine dust particles, allergens, odors, and some particles and chemicals associated with smog and other airborne chemicals. With the Clean Booster feature, the air is raised and circulated to provide fresh air in every corner.

LG CEO in Saudi Arabia Mr. Eddie Jun commented: “Air quality in the Kingdom of Saudi Arabia and the region isn’t the best in the world. To meet the growing demand for air purifiers, LG has continued to promote innovation by investing in studies to add smart hygiene and sterilization solutions to its designs. Even though LG air purifiers are not anti-viral, they help kill bacteria and therefore improve air quality and purity through smart and innovative solutions.”

The new air purifier features the PuriCare smart pointer feature to measure air quality through the PM 1.0 sensor, an easy-to-read color and digital coded system that changes color in real-time as air quality improves so users can see the difference made by air purifiers.

The PuriCare works through the LG ThinQ application available on Android and iOs to provide air quality notifications and notify users if the device requires maintenance. It can also be operated remotely for added comfort.