With an ever-evolving list of expectations by customers, how does Ford keep a model line-up, like Ranger, up to date with the latest technology and safety features without compromising quality, safety and durability? Ford’s investment in simulations and simulators around the world has been revolutionising the way they have been developing vehicles in recent years.

How are Simulations Made?

Ford’s aspiration of being the car company that leverages its ability in big data collection to deliver increased benefits to customers has played into vehicle development’s favour, especially in the field of simulation. Years of data which has been gathered through various vehicle testing programs create a solid foundation for Ford’s simulations. Before this data is used in simulations it goes through numerous correlation tests, which analyses the accuracy of the simulated information in comparison to real-world data. Only when the analytical capability is achieved, the building of simulations can start, and a simulator can be built.